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Chuck Roll Cuts Provide Opportunities During A Changing Economy
As consumers continue to change their spending behaviors, restaurant operators will seek even more ways to differentiate themselves while appealing to as many customers as possible. “MenuMine” menu information from the Foodservice Research Institute reports that American-Traditional cuisine, the most popular of chain menus, will increase share in 2009 as consumers are going to fall back on tried and true items they grew up with for their dining choices. Limited time offers at some chains are expected to double to as many as four to six per year as a way to entice consumers into their establishments.
The National Restaurant Association conducted an Internet survey of 1,609 professional chefs—members of the American Culinary Federation— in October 2008. Chefs were given a list of 208 food items, beverage items, culinary themes and preparation methods, and were asked to rate items as a “hot trend,” “yesterday’s news” or “perennial favorite” on restaurant menus in 2009. The top item they selected as a hot trend in the main dishes/center of the plate category was new/fabricated cuts of meat, such as The Denver Cut. Furthermore, new/fabricated cuts of meat were ranked as the 5th hottest trend overall among all food, beverage and preparation category options. Other new cuts from the Chuck Roll include America’s Beef Roast, Boneless Country-Style Beef Ribs, the Delmonico Steak and the Sierra Cut.
“These cuts of beef allow foodservice operators the flexibility to offer consumers a variety of taste options” says Jane Gibson, Executive Director, Channel Marketing-Foodservice at NCBA. “Braising Boneless Country-Style Beef Ribs creates rich flavors that are perfect for homestyle, feel-good dishes while the Denver Cut is perfect for an authentic steak experience.”
New cuts from the Chuck Roll have appeared on menus at select Black-eyed Pea restaurants. Whether as an everyday menu option or a limited time offer, these new Chuck Roll cuts can provide operators with beef solutions that fit with today’s changing economy.
For more information about the new Chuck Roll Cuts, contact Jane Gibson, Executive Director of Channel Marketing-Foodservice, at jgibson@beef.org.
The Denver Cut
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